UBS
A masterful mobile payment solution
As one of the leading banks in the world and biggest retail bank in Switzerland, UBS wanted to strengthen their position by facilitating mobile payments.
Because of our prior achievements in this field, we were honoured to be asked to partner in their endeavour. We gladly obliged.
Our contribution
Utilizing our history and insights in this domain, we presented the initial concept and were assigned to facilitate the scoping and business development.
We then took on the challenge of forming and creating a simple user experience while adhering to national regulations. Through market research and user insights, key observations of store and peer-to-peer transactions in a Swiss context were uncovered. This acquired knowledge formed the base of wireframe and design production.
Results
Most popular mobile payment app in Switzerland
More than 200.000 app downloads in less than a year after launch with a transaction volume of nearly 100 mio. CHF
Awarded with 7 awards at ‘Best of Swiss Apps’ taking the grand prize ‘Master of Swiss Apps 2015’